Competition is the friction that you need to help you create your the unique branding that will easily attract your core customer base.
These core customers will, in turn, refer you to their network. This is how you grow a business. Not by complaining about the competition. Not by complaining about low or too high prices. Not by complaining how unfair things are.
You excel and succeed by creating friction (“competition”, etc.) to give yourself a reason to self-motivate yourself to greater heights!
Everything serves you…including the “competition”.
Bring it on 💪🏿😆!